About Me

I have worked in the fashion industry for 15 years. I went to school in London where the status quo was anything goes - child labor, starvation wages, collapsing buildings, over ordering production runs and throwing away the unsold product, ANYTHING. I couldn’t endure it, quit fashion school, got an art degree, was recruited for Project Runway and have worked for a hundred different brands since, including Target.

Through all this experience my conclusion is that sustainable practices are the only way forward for us.

I designed this line of beautiful fun clothing made with natural fibers using ethical practices to offer another option for those seeking a better way.

Radical Beauty

I am interested in natural beauty – and truly believe that fashion is for everyone.

This is a concept of radical beauty; it’s not accepting negative and promoting and supporting the positive.

We’ve seen this radial beauty before. My silhouettes are inspired by the mini-dresses of the 1960s that you might have seen on the Cote d’Azur. The mini dress became a de facto uniform of second wave feminism and the sexual revolution. Equality continues to be a struggle, why not let the mini dress be our uniform yet again?

 

Sustainability

I created a hierarchy of sustainable practices to follow in the design process.

My hierarchy starts with natural fibers. It has to be grown. These are cotton, hemp, linen, silk, wool. The closest to unprocessed, natural fiber the better. The fabric doesn’t come from oil. Oil based fabrics include polyester, nylon and spandex.

Second, it’s Made in USA. The US has oversight on working conditions. Sure, they are not perfect, but there are other places in the world that do not have basic protections. Did you know Up until the 1990s, 90% of clothing worn in the US was made in the US by unions. Now it’s closer to 10%.

3. It has to be well made – because it will last a long time, and will wear well.

4. It’s fun to wear.